PENGARUH KINERJA DOSEN, FASILITAS DAN KOMITMEN ORGANISASI TERHADAP KEPUASAN MAHASISWA STMIK AMIKOM PURWOKERTO
Keywords:
satisfaction student, lecture performance, organization facilities, organizational commitment.Abstract
Student satisfaction is a critical measure in the success of higher education institutions that aim at retaining students until graduation. This study examines the factors which influence student satisfaction in the following order: lecture performance, organization facilities and organizational commitment. The findings reveal that organizational commitment is directly a positively affected by the dimension that determines satisfaction. Based on the path coefficient, proportional and t- calculated value for each variable, the organizational commitment have a higher influence than the lecture performance and organization facilities variable to students satisfaction.
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Widodo, Suseno. (2009). Tingkat kualitas layanan internal, kepuasan kerja karyawan, kualitas layanan eksternal dan tingkat kepuasan mahasiswa. Jurnal Bisnis dan Ekonomi, 1 (1), 35-55.
Cronin, J. J. Jr., & Taylor, A. S. (1992). Measuring service quality a reexamination and extension. Journal of Marketing, 56, 55-58.
Dongoran, Jhonson. (2000). Teori komitmen keterbatasan organisasi dalam pelaksanaan strategi. Jurnal Ekonomi dan Bisnis, 6 (1), 63-80.
Duncan, W. J. (1981). Organizational behavior. Boston: Houghtom Miffin Company.
Elliot, K. M., & Healy, M. A. (2001). Key factors influencing students satisfaction related to recruitment and retention. Journal of Marketing for Higher Education, 10 (4), 1-11.
Emory, C. W., & Cooper, D. R. (1995). Business research methods. USA: Richard D Irwin, Inc.
Kotler, Philip. (2000). Marketing management. New Jersey: Prentice-Hall.
Kuo, Yen-Ku, & Ye, Kung Don. (2009). The causal relationship between service quality, corporate image and adults’ learning satisfaction and loyalty: A study of professional training programmes in a Taiwanese vocational institute. Total Quality Management, 20 (7), 749-762.
Miner, J. B., & Miner, M. G. (1985). Personal and industrial relation: A managerial approach. New York: Collier Macmillan Publishing Company.
Morgan, M. R., & Hunt, D. S. (1994). The commitment-trust theory of relationship marketing. Journal of Marketing, 58, 20-38.
Mulyasa. (2005). Manajemen berbasis sekolah. Jakarta: DEPDIKNAS.
Navarro, M. M., Iglesias, M. P., & Torres, P. R. (2005). A new management element for university: Satisfaction with the offered course. The International Journal of Educational Management, 19 (6), 505-526.
Nawawi, H. (2005). Evaluasi manajemen kinerja. Diktat Mata Kuliah Penilaian Kinerja. Purwokerto: Program Pasca Sarjana Ekonomi Manajemen Universitas Jenderal Soedirman.
Noviyanto, T. J., & Wahyudi, L. (2008). Model dan manajemen loyalitas mahasiswa pendekatan konsep kualitas hubungan. Fokus Manajerial, 6 (1), 1-16.
Omar, W. M., & Ali, M. N. M. (2010). Brand loyalty and relationship marketing in Islamic banking system. Canadian Social Science, 6 (1), 25-32.
Sitepu, N. S. K. (1994). Analisis jalur. Bandung: FMIPA Universitas Padjajaran.
Suliyanto. (2005). Panduan praktikum analisis statistik. Purwokerto: Program Pasca Sarjana Universitas Jenderal Soedirman.
Widodo, Suseno. (2009). Tingkat kualitas layanan internal, kepuasan kerja karyawan, kualitas layanan eksternal dan tingkat kepuasan mahasiswa. Jurnal Bisnis dan Ekonomi, 1 (1), 35-55.
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Published
2013-09-01
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Articles in JBIMA (Jurnal Bisnis dan Manajemen) Vol. 1 No. 1
